Send Facebook ads Lead form Entries to Mailchimp

The Facebook Ads Leads to Mailchimp integration via SyncSpace lets you instantly sync leads collected from your Facebook and Instagram ad forms directly into your Mailchimp audience lists. This automation eliminates the need for manual exports and ensures your email marketing stays up to date—engaging new leads the moment they show interest.

How It Works

1. Create a Space

   • Log in to your SyncSpace dashboard.

   • Click “Create New Space.”

   • Select Facebook Leads as the Source Application and Mailchimp as the Target Application.

2. Authenticate Facebook and Mailchimp

   • Connect your Facebook Ads account and select the business page and lead forms.

   • Connect your Mailchimp account using OAuth. Choose the target audience (email list) for incoming leads.

3. Map Your Fields

   • SyncSpace detects all form fields from your Facebook lead forms.

   • Map these fields to Mailchimp audience fields (e.g., Email, First Name, Phone, Tags).

4. Start Syncing

   • Every time a user submits a Facebook or Instagram lead form, the contact is added to Mailchimp automatically.

Data Mapping

Facebook Leads Field	Mailchimp Field
Name	First Name / Last Name
Email	Email Address
Phone (if available)	Phone Number

Benefits

• Instant lead capture – No delay between ad form submission and Mailchimp list update.

• Trigger automations – Welcome series, product offers, or lead nurturing starts immediately.

• Clean data flow – No spreadsheets, no manual syncs, fewer errors.

• Smarter segmentation – Use custom form questions to tag and group leads.

Requirements

• A Facebook Business Page with active Lead Ads.

• A Mailchimp account with audience access.

• A SyncSpace account (free plan available).

• Admin permissions on both platforms.

Use Cases

• Add webinar signups from Facebook directly to a Mailchimp campaign list.

• Automatically enroll leads into a welcome email sequence.